The Resilient Entrepreneur: How to Win in a Hostile Economy written by John Jantsch read more at Duct Tape Marketing
The Duct Tape Marketing Podcast with Chris Guillebeau In this episode of the Duct Tape Marketing Podcast, I interviewed Chris Guillebeau, an entrepreneur, writer, travel enthusiast, speaker, and podcaster. He has visited almost every country in the world, works independently, and motivates people to do the same, encouraging them to live a rewarding life by […]
You know those mornings when the alarm rings, you see a client meeting on your schedule, and your energy immediately drops? It’s not because you dislike your job; you love what you do. It’s just that one client, or perhaps, a handful of them. But flip the coin, and you’ll find clients you absolutely relish working with. The ones who are profitable, who respect your expertise, and view their association with you as a partnership.
Understanding the dynamics of this spectrum is crucial to developing a sustainable marketing strategy. Let’s dive into why this matters and how you can leverage it for the benefit of your small business growth.
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